CORE™ Sales
Don’t Guess. Assess.
You’re not missing quota because of your product. Sales is a people game. When roles, skills, and strategy don’t match, performance suffers.
The CORE™ Sales assessment reveals the gaps—so you can put the right people in the right roles and stop leaving revenue on the table.
Results Are Flat. The Pressure’s On.
You’re missing targets. The pipeline looks full, but revenue isn’t landing. You like your team. They work hard. But something’s off, and you can’t quite put your finger on it.
Leadership wants answers. You need results.
If You Want Better Numbers, Lead With Insights.
Gut instinct is powerful. But instinct without insight can only take you so far.
CORE™ Sales gives you clarity—who’s wired to hunt, who can grow accounts, and who fits where. Insight and intuition, working together to drive real performance.
With CORE™ Sales, you can:
- Identify each rep’s sales archetype—Hunter, Farmer, or Trapper—and understand what drives their performance
- Map your team against the sales process to find where you’re converting—and where deals are getting stuck
- Hire intentionally based on business goals and sales strategy—not just personality or past success
- Spot role mismatch early, before it costs you pipeline, revenue, and morale
- See where to develop, where to shift, and where to invest your coaching time for real ROI
The right people, in the right roles, working the right stage of the funnel. That’s how performance scales.
Designed for leaders who move fast—and expect results.
You don’t lead numbers. You lead people.
This isn’t about labeling reps or slotting them into boxes. It’s about understanding what makes each person tick—and giving them the environment to thrive.
CORE™ Sales reveals behavioral patterns, mindset strengths, and sales archetypes—so you can lead people with more than pressure. You lead with clarity, care, and the tools to help them succeed.
Because when humans thrive, numbers follow.
If you’ve got sales targets, this is for you.
Growth looks different at every stage. So should your sales org.
From startups to scaling giants—if you’ve got sales targets, CORE™ Sales is for you.
There’s not a sales leader alive who’s satisfied with “good enough.” Even if you’re at 100% to quota, you’re thinking about 150%.
Here’s how CORE™ Sales fits across different growth goals:
High-Growth Companies
You need hunters. Yesterday.
CORE™ Sales helps you build a pipeline-heavy team that knows how to prospect, push, and close fast.
Private Equity-Backed & ROI-Focused Organizations
You’ve got no time to waste.
CORE™ Sales shows you exactly who’s driving deals—and where your funnel is leaking—so you can optimize fast and prove return.
Established & Mature Sales Organizations
Market share matters. Retention matters.
CORE™ Sales helps you identify the farmers and trappers who can grow key accounts, reduce churn, and increase share-of-wallet.
Recruiting & Onboarding Leaders
Great interviews don’t always mean great selling.
CORE™ Sales gives you the behavioral data to hire right the first time—and ramp reps into the right roles, faster.
Whatever your growth strategy, one thing’s true: misaligned teams cost revenue. CORE™ Sales helps you fix that—fast.
Reports
Individual and Team reports provide an easy dashboard with insight into mindset, sales archetype, and behavioral drivers, allowing the individual to understand their key drivers and opportunities for growth.
Individual report
- Understand your key traits for sales success.
- Identify your sales style: Hunter, Farmer, or Trapper.
- Enhance adaptability, learning agility, and motivation.
- Overcome challenges and optimize your work environment.
Team report - COMING SOON
- Identify each rep’s sales archetype and performance drivers.
- Map your team to the sales process – spotting conversions and bottlenecks.
- Hire strategically based on goals and sales strategy.
- Detect role mismatches early to protect pipeline and morale.
- Pinpoint development, shifts, and coaching investments for ROI.